Why is Govt of India using vaccine download whatsapp account for Cheetah project?

The WhatsApp Business account created particularly to download vaccine certificate for Covid-19 has sent a strange message. The message said, "Cheetahs reintroduced into Indian wildlife after many decades! Take part in different activities for the Cheetah Reintroduction Project", then goes on to offer the link telling me to find out how the Cheetah relocation project was progressing.

Strange, to say the least. Loving to do propaganda on every issue, spending crores, why the Government of India had to use the WhatsApp account for vaccine certificates for the Cheetah relocation project of all the things?  Difficult to gauge. 

The link takes you to the following site: https://www.mygov.in/home/334741/discuss/

Here is the screenshot: